Ethics and integrity should be top priorities when selecting a real estate agent to represent you in one of the biggest financial transactions of your life. An ethical agent adheres to standards of honesty, transparency, accountability, and putting their client’s interests first.
Honesty and Transparency
An ethical agent is upfront and truthful, never misrepresenting facts about properties or the buying/selling process. They are transparent about all costs, fees, and potential issues. You can trust that you are getting accurate information to make informed decisions.
Accountability
A reputable agent takes full responsibility for their duties and actions throughout the transaction. They maintain clear communication, meet deadlines, and follow through on commitments. An ethical professional holds themselves accountable every step of the way.
Client Advocacy
Most importantly, an ethical agent is a fiduciary who works solely in your best interests, not just to make a commission. They provide objective advice, point out pitfalls, and have your needs as their top priority, not just making the sale at all costs.
The consequences of working with an unethical agent can be severe – from non-disclosure of issues, misleading marketing, dual representation conflicts of interest, or dishonest negotiations that cost you money. All this can lead to potential legal issues or buying/selling a lemon of a property.
Work With a Professional You Can Trust
Not only is it legally required, but hiring an ethical, principled real estate professional is simply the wise choice when undertaking such a major financial move. An ethical agent helps the buying/selling process go as smoothly as possible while looking out for your best interests every step of the way. You can have confidence you are working with someone you can trust to protect your investment and handle your real estate transaction responsibly.
Grace Frank is a seasoned real estate professional with over 25 years of experience in listing properties, negotiating challenging situations and working with buyers. Our expertise is New Construction, Relocation, Existing Home Sales, Farm and Land Sales, Investment Listings, Investor Purchases up to $25M and Commercial Listings and Sales. For more information, contact the Grace Frank Group at (423) 355-1538 or email grace@gracefrankgroup.com.
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